Course 1: An introduction to copywriting
THE THEORETICAL UNDERPINNINGS OF WRITING FOR BUSINESS
Here's where it all starts
In our first course, you'll get to grips with the fundamentals of copywriting. You’ll learn what makes copywriting different from other forms of writing and what area you could specialise in. Copywriters have been using writing techniques to seduce, even hypnotise, their readers for many years. And we'll be bringing some basic techniques into the light so you can kick off your journey with a bang.
Course Curriculum
Module 1: Introduction
Available in
days
days
after you enroll
Module 2: Back to Basics
Available in
days
days
after you enroll
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StartLesson 1: Introduction
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StartLesson 2: What’s the Point of it All?
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PreviewLesson 3: The Art, The Science, The Business
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StartLesson 4: What Type of Copywriter Will You Be?
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StartLesson 5: Get Organised
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StartLesson 6: Reading Resources
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StartInterlude: practice, practice, practice
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StartFinal task and wrap
Hungry to break into the world of copywriting?
Don’t skip steps. Becoming a freelance copywriter must be a buildable journey, starting at Course 1 and ending at the freelance finish line at Course 8.
Get the value-dripping bundle and the all-round knowledge you need.
Life will make sense that way.